Broadcast Run: 2001
Broadcast Medium: Television
On the air since 2001, L’épicerie was initially hosted by Marie-Josée Taillefer and Denis Gagné. In 2007, Johane Despins took over from Marie-Josée.
The issues about what we eat are endless and propelled the L’épicerie team in every which direction: nutritional value, economics and consumption, marketing, culture and society.
L’épicerie addressed these issues with an assortment of feature stories, including various recurring segments, much appreciated by the TV audience: trials and tests that provided a way to compare the effectiveness of various kitchen gadgets, preference tests that measured the appeal of both conventional and exotic products with consumers, while examining their ingredients, and “simple… but effective tips” given every week by the hosts.
Written by Yvon Chouinard – February, 2012