CJUV-FM , Sunny 94, Lacombe
Golden West Broadcasting Ltd.
L. A. Radio Group inc.
On March 14, the CRTC approved an application by L.A. Radio Group Inc. for a broadcasting licence to operate an English-language commercial FM radio station in Lacombe. The proposed station would operate at 94.1 MHz (channel 231B) with an average effective radiated power of 9,500 watts. L.A. Radio stated that the station would offer a classic hits music format featuring a wide range of music from the 60s through the early 90s for listeners between the ages of 35 and 54 years. The applicant stated that all of the station's programming would be produced locally, and that it would broadcast a minimum of 40% Canadian content in its music. In each broadcast week, 4.5% of the radio station's schedule would be devoted to spoken word programming focusing on the local community of Lacombe. The spoken word programming would include 4 hours and 53 minutes of local and regional news. Up to three hours of religious programming would also be offered. In addition, given the area's large agricultural base, the station would offer news packages targeted to the farming community. The applicant stated that, other than broadcasting severe weather warnings and responses from emergency services, it would direct its programming only to the communities of Lacombe and Ponoka and not to listeners in Red Deer, Alberta. The Commission noted that the approval of this application would provide Lacombe with its first local commercial radio station dedicated exclusively to serving the particular needs and interests of the residents of the community. The programming would focus on the many local services and events important to residents of that community. The licence would expire 31 August 2012.
“Sunny 94“ signed on at 9:41 a.m. on June 28 with a Classic Hit Music format, which included a wide mix of current and classic hits. On-air personalities included Troy Stevens, Karen Brown, Dennis Allan and Amy Scott, plus Kim Solick as news director.
The CRTC approved in part, an application by L.A. Radio Group Inc. to change the authorized contours of CJUV-FM by increasing the average effective radiated power from 9,500 to 27,000 watts and by relocating the transmitter site from Lacombe to Red Deer. Lacombe is located approximately 20 km north of Red Deer. Given that these changes would result in CJUV-FM's 3 mV/m contours encompassing Red Deer in its principal marketing area, this application was considered as a competitive radio proposal for Red Deer. L.A. Radio must submit within 90 days, an amendment to its application proposing the use of an FM frequency other than 100.7 MHz and related technical parameters that are acceptable to both the Commission and the Department of Industry.
Sunny 94 "Your Home for the 60's, 70's and 80's", welcomed the return of Troy Stevens and Gloria Evans to Central Alberta's airwaves. Evans was already getting Central Alberta up and movin' weekday mornings on Sunny 94. Stevens was not just the owner of the L.A. Radio Group, but also the first morning host on Sunny 94. Stevens & Evans would pick up where they left off in 2005. The new morning show would debut on September 7.
On August 17, the CRTC administratively renewed the licence of CJUV-FM to August 31, 2013.
On December 7, the CRTC denied an application to amend the licence for CJUV-FM in order to lower the level of content category 2 (Popular Music) selections it must devote to Canadian musical selections each broadcast week and from 6 a.m. to 6 p.m. Monday to Friday from 40% to 35%.
In mid-December Sunny 94 moved in to a new building designed solely for radio.
News Director Kim Kay was on maternity leave. Matt Geddes stepped up to be Interim News Director for both Sunny 94 and Kraze 101-3. In March, Radio/TV personality Suzy Burge joined the Sunrise show. Darcy Stingel added Assistant Program Director to his Promotions Director title. He'd been with the team since his internship in 2007. Darin Clark was Program Director.
Boyd Leader joined LA Radio's Programming team. Effective May 1st, Boyd took on the role of consulting the programming department, to assist in the continual growth of Sunny 94 and KRAZE 101.3.
On July 22, the CRTC renewed the licence of CJUV-FM to August 31, 2019. This short-term renewal would allow for an earlier review of the licensee's compliance with its conditions of licence and the Radio Regulations, 1986.
On December 21, the CRTC approved the application by Golden West Broadcasting Ltd. for authority to acquire from L.A. Radio Group Inc. the assets of the English-language commercial radio station CJUV-FM. This transaction would benefit Lacombe by generating more opportunities to seek out and gather local content, thereby increasing the amount of news and information provided to the community, and by securing the station’s long-term viability. Golden West was a corporation controlled by Elmer Hildebrand.